Experience a hair transformation like never before with the breakthrough ingredient: Corosolic Acid. This potent and revolutionary component is poised to lead the next wave in hair care. Uncover the incredible benefits of Corosolic Acid as it takes centre stage in our innovative hair treatment. Seven Hair Benefits in a Single Treatment The Scalp Cure... Continue reading

Among the many concerns that pop up during our video consultation service, hyperpigmentation, especially during pregnancy, is one of the hottest topics discussed. Today, we’re here to share a concise list of care tips and recommendations that will help you banish dark spots naturally. What is hyperpigmentation & why does it appear during pregnancy? Hyperpigmentation... Continue reading

If you’ve been anywhere near the skincare world in the past few weeks, you may have heard about a new beauty trend taking over social media. It’s called “skin flooding”. Although it might sound like you have to inundate your complexion with products, this particular online skincare craze is not as complicated as its name... Continue reading

Science has long identified ingredients and textures to help nurture skin according to our age. However, our skin needs can also fluctuate depending on seasonal changes and even the surrounding circumstances. We look at why it may be time to forgo the concept of skin types and start paying attention to your skin mood, aka... Continue reading

If you’re into natural beauty and skincare, chances are that you’ve heard about face yoga. From brands to celebrity endorsements, face yoga has gained a lot of popularity in recent years. You can easily find apps, books and even full tutorials on YouTube and other social media channels. But how does face yoga actually work?... Continue reading

Looking for a minimalist approach to skincare? After an intense debate on which product duos we like the most, here are the Twelve Beauty team’s definitive must-haves and an insight on how we use them. Continue reading

In the era of skintellectual beauty, the scientific workings behind the technical aspects of formulation and active ingredients no longer hold any secrets for the general public. Thanks to the power of social media, there is a new crop of educated consumers who are up-to-date with the latest trends. But, does knowing the ins and... Continue reading

The “inner beauty” movement, where the focus is on nourishing ourselves from the inside out so that we naturally radiate our beauty within, is not a new phenomenon. Indeed, even as far back as Ancient Greece, Socrates is credited with saying, “Give me beauty in the inward soul; may the outward and the inward man... Continue reading

Many beauty addicts swear by K-Beauty (Korean beauty) techniques ever since they burst onto the skincare scene a few years ago. Now, from the creators of the double cleanse, 10-step routines and the Dolphin Skin effect, comes the latest viral beauty trend, Slugging. Continue reading