Elevate Your Hair Care Routine
Expanding upon the success of our acclaimed anti-hair loss formula, The Scalp Cure, we’re thrilled to introduce our newest additions to the Twelve Beauty hair care lineup. Our meticulously crafted shampoo and conditioner combine botanical extracts with cutting-edge biotechnological actives, delivering unparalleled performance for hair that exudes health and radiance, with a brilliant shine that’s second to none.
Crafting these formulas stemmed from our commitment to creating the most hydrating and hair fibre-friendly products imaginable. As a natural formulator, I hold a deep-seated belief in the necessity for hair care products to fulfil their intended purpose with precision and efficacy, particularly those focused on cleansing the hair.
Our Three Hair-Friendly Surfactants
After exhaustive research and testing of various green surfactants available in today’s market, I meticulously selected three standout options for our new shampoo:
- Cocamidopropyl Hydroxysultaine: Sourced from coconuts, this mild cleansing agent not only boosts silkiness and foaminess but also lends optimal viscosity to our formula.
- Disodium Cocoyl Glutamate: A premium cleansing agent derived from the combination of amino acid, glutamic acid, and plant-based fatty acids. Renowned for its exceptional sensory experience and functionality, it promises a luxurious cleansing ritual.
- Sodium Cocoyl Alaninate: Formulated by blending L-alanine with natural fatty acids, this gentle ingredient enhances hair fibre conditioning and provides sensory hydration post-drying, resulting in a creamy lather that feels indulgent.
Harnessing Biotechnology in Hair Care
With the surfactants chosen, I shifted my attention to incorporating the newest breakthroughs in natural hair care science, specifically focusing on molecules that enhance conditioning. The outcome? Two formulas that epitomise excellence in natural hair care. Let’s delve into the details:
- Rice Peptides & Hyaluronic Acid Combined:
- Antistatic Effect: This combo creates a positive charge that reduces static cling. Think smoother, more manageable hair.
- Low-pH Hyaluronic Acid: This draws moisture to the hair shaft, improving hydration.
- Inulin:
- Prebiotic: Hailing from chicory roots, this molecule nourishes the scalp’s good bacteria, promoting a healthy scalp environment.
- Natural Conditioner: Inulin helps smooth the hair shaft, enhancing shine and manageability.
- Hydrolyzed Glycosaminoglycans (hGAGs):
- Hydration Boosters: These “natural sugars” seal moisture in the hair, keeping it lightweight and hydrated.
- Volume Enhancers: hGAGs can promote hair shaft health, creating the appearance of thicker, fuller hair.
- Beta-glucans:
- Soothing & Moisturising: Derived from oats these molecules help calm itchiness and irritation, promoting a comfortable scalp.
- Shine Enhancer: Known to coat the hair shaft, adding a healthy shine.
- Amino Acids:
- Building Blocks of Protein: Amino acids are essential for healthy hair growth and repair.
- Strength & Elasticity: By providing the building blocks for hair proteins (keratin), amino acids can help strengthen hair and improve its elasticity, making it less prone to breakage.
- Hydrolysed Jojoba Esters:
- Lightweight & Similar to Natural Oils: These esters mimic your hair’s natural oils, providing excellent shine without weighing it down.
- Colour Protection: Jojoba esters may help retain the vibrancy of colour-treated hair.
See the results for yourself
Our expertly formulated hair care duo, PREBIOTIC NATURAL SHINE SHAMPOO and PREBIOTIC NATURAL SHINE CONDITIONER offer a comprehensive solution to elevate your hair care routine. From enhancing hydration and manageability to boosting shine, strength, and scalp health, these formulas deliver remarkable results that speak for themselves. Don’t just take our word for it – experience their transformative power for yourself.
